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My new book

Hustle from the heart

From the bestselling author of Integrative Nutrition comes a refreshingly honest business book for healers, feelers, and sensitive entrepreneurs who want to build meaningful, sustainable businesses—without burning out or betraying their values

Joshua Rosenthal Initial

Meet Joshua

photo of Joshua with a lady on the mic.

For over 30 years, I have been dedicated to transforming lives through holistic health education. In 1992, I founded the Institute for Integrative Nutrition (IIN) with a radical idea—that food is about more than what we put into our bodies. What we feed our hearts, minds, and souls is also food.